Archive for the 'Web Design' Category



Significance of web design and role of the designer

Monday 5 January 2009 @ 5:01 am

by Grace
In this age of electronic commerce, career as a web designer can be a lucrative one. Demand of website designers are at a constant rise as most of the businesses are attempting to initiate web presence. There are different website design companies that recruit talented and best of the breed web designers to facilitate their clients with appealing web portals with beautiful graphics and animated features. On the other hand, finding a cheap web designer is not at all a difficult task now, from the local community newspaper to the yellow pages, several web design companies offer alluring options.

A good website designers needs to increase his skills and abilities to identify what the visitors want at a rapid pace. There are several vocational training programs for the web designers and these courses are generally tailored to provide a clear insight on the latest tools and technologies that are used in the market. There are innumerable web deigning companies that offer cheap web design and it is also necessary for the web designers nowadays to keep the designing costs lower. So, it is really a tricky job to balance the quality and hours of work to create the end product, i.e the website at a competitive rate.

There are different web design companies that compromise with quality of work and offer solutions at cheaper rates; these are not at all the good ones. Still, all cheap web design providers are not dreadful. There are several web design companies that offer competitive rates but focus more upon long term with the clients. These providers take care of the web maintenance and support. While launching a web site it is also essential to consider associated issues like Search Engine Marketing and better ranking of the web sites on leading search engines.

Well established web design companies offer all of these solutions and charge a particular rate. So, a web designer needs to work along with the SEO or search engine optimization professionals and the content writers. The web designing companies use popular technologies like JavaScript, HTML, Ajax etc.Again for web hoisting it is mandatory to have a clear insight regarding ASP, .net, PHP etc. Web designing is a typical clubbing of arts and science. A good web development firm recruits highly skilled professionals. Only abilities to use the web related tools cannot be of immense value but it is the aesthetic sense of the web designer that matters.

There remains different web development companies that can really help businesses with effective solutions related to web presence. Self study to identify a proper web development company is essential. We must remember that any wrong selection of a web design company can be just wastage of bucks. Now more than a few web design companies are offering free domain names and e-mail id’s.Having e-mal with a proper domain name is indeed lucrative. Web presence is now one of the most essential things that determine future of any business. Popularity of electronic commerce will be more and more with days and demand of website designers will be more.

Sigma InfoTech is an Australian based Website Design firm, specialising in Website Developer, Website development, Graphic Design, Application Development Australia.

Article Source: Significance of web design and role of the designer




Picking Wrong Colour Schemes May Damage A Web-sites Character

Monday 5 January 2009 @ 4:01 am

by Jordan Chummurra
One facet of a well devised website is its colour scheme. Colour selection is vital in creating the look that the site’s owner wants to portray. If the look of the site does not meet the users expectations, then they will leave and most likely never go back to the site. This is time and again the reason why a web site is not doing as well as it should be.

Knowing about colour conception may make life a whole lot easier when deciding on a colour scheme for a site. Knowing which colours may irritate and which could calm is important in giving the user the right impression and experience of the site. Why would you crave to anger a user when you thirst for them to buy from your web-site?

Colour contrast and antithesis is another technique to be aware of. It can be used to point users attention to desired pages of regions within the site.

Below is a list of the most notorious, colours and their emotional connotations.

Green is associated with the environment, peace and jealousy. It is also a very relaxing colour and is gratifying to use for a calming effect.

The colour white conjures up senses of purity, simplicity, emptiness and innocence. If used as the major colour in a web site, it creates a clean and simple feel.

Blue is a colour is greater commonly associated with corporate web-sites as it is a strong colour that is associated with confidence, coldness, depression, water and peace.

The colour red is a very evocative colour and it conjures up images of hell, treasure, fire and warning. It is expediently the better colour to use to lure attention.

White could be used to create contrast by being used as a background colour. The spaces of white in between components of a web page are referred to as negative space. White is linked to cleanliness, peace and light.

Black is a strong colour and is associated with sexiness, intensity and elegance. It is a very popular colour on photography web sites, as black creates heightened contrast with colours within photographs.

Grey can be connected to respect, humility, decay and boredom. It is used a lot to create shiny gradients in web design to give a slick, present-day feel to a web site.

Orange is strongly related to spirituality and healing. It is the colour that symbolises Buddhism and it has a healing punch about it. It is a bold colour that is not as bright as yellow yet not a deep as red.

Brown, especially the lighter shades may be very calming. Beige is also a accepted colour in website design as it gives an earthy and relaxed feel. It may also intimate tradition, poverty and mother earth.

Grey may be linked to elegance, innovation and the future. The lighter side is similar to white in that it is a glorious colour to use on the background of a web-site to create a anticipation of space and modernism.

The psychology of colour can play a massive role in creating a successful web-site. To subliminally create an expectation amongst the end user can be a powerful sales tool. Choosing colours without thought could inadvertently put users off the site. Creating colour combinations that guidebook users to an end goal can generate more sales and make the whole user experience stress free.

Jordan Chummurra offers massage parlour web-site design with wonderful parlour search engine optimisation results for parlours.

Article Source: Picking Wrong Colour Schemes May Damage A Web-sites Character




How Colours Could Help Create A Phenomenal And Racy Website

Sunday 4 January 2009 @ 5:01 pm

by Jordan Chummurra
When designing for the web, one aspect of the design that needs long and hard consideration is colour. Choosing colours without thought or knowledge could discourage users from the site. Picking the right colours with thought and background knowledge could lead to a greater design.

Knowing about colour psychology and symbolism is key to knowing which colours affect members of public in certain ways. Colour viewpoint is strongly linked to emotions and senses these as happiness, sadness and passion.

Colours may also be used to emphasise contrast and highlight sections of a webpage that you may desire the user to see or interact with these as a promotion box or a buy now button.

Here is a listing of favored colours and how they make people feel.

White is a minimalist colour. Associated with simplicity, cleanliness and purity, it can be used effectively to highlight images.

Yellow is the colour of comfort, liveliness, stamina and happiness. It is a vibrant colour that could be used to highlight desired spheres on a web page.

The colour red could summon instincts of desire, courage and strength. It is a strong colour and if used in pocket-sized doses, it is sound for highlighting issues.

The colour red is a very evocative colour and it conjures up images of hell, adulate, fire and warning. It is presumptively the finest colour to use to enticement attention.

White may be used to create contrast by being used as a background colour. The regions of white in between components of a web page are referred to as negative space. White is linked to cleanliness, peace and light.

Black is a strong colour and is associated with sexiness, intensity and elegance. It is a very notorious, colour on photography web-sites, as black creates heightened contrast with colours within photos.

Orange is a colour that is synonymous with vibrancy, heat, fire and efficacy. A healing colour, it could be used in web design to signify openness.

Purple is not a very well known colour in web design, as it is seen as quite feminine and could give the impression of arrogance, wealth, luxury and indulgence.

In web design, purple is an underused colour, assumably because it could be noted as a feminine colour. It is also linked to royalty, romance and wisdom.

Grey may be a strange colour as it is not strong. It can be used to create stylish, stylish and calm web-sites. It is used heavily on technology web sites.

The psychology of colour may play a massive role in creating a successful web-site. To subliminally create an expectation amongst the end user could be a powerful sales tool. Choosing colours without thought may inadvertently put users off the site. Creating colour combinations that guiding light users to an end goal can generate more sales and make the whole user experience stress free.

Jordan Chummurra provides independent escort web-site design with wonderful escort search engine optimisation rankings for independent escorts.

Article Source: How Colours Could Help Create A Phenomenal And Racy Website




Outsourcing in Recent Recession Time

Sunday 4 January 2009 @ 3:01 pm

by Rickie Williams
01/01/2009
India

Some of my ITance friends expressed their fear regarding to the impact of the recent economical recessions over Indian economy and particularly outsourcing industry. They have view of negative impacts but I posses some converse view as I believe that a recession is actually a great time to start a new venture. Take advantage of the lack of froth now, when talent is available, resources are cheap, and you can hear yourself. In fact whenever there’s a downturn people outsource more, not less. Organizations want to take costs out wherever they can.

What happens to the host countries where outsourced work is going?
Such countries show the downing trends in growth of salary, cost of living, real estate prices etc. These all make cheaper the outsourcing services for offshore companies for instance from US, UK etc. Additionally Recent currency rate further elevate profit margin for offshore companies.

Fundamentally the outsource market is strong and it will not change due to this financial crisis. Western companies are started viewing India as a strategic place to not only outsource higher-value research work, product design etc, but also to sell their own products and services. In the long-term once the dust settles in the US financial market, Indian IT and BPO companies will be in good position to attract more outsource work from the US businesses.

Recent trends of Indian outsourcing industry suggests a strategic shift from low cost services to higher valued KPO like services. This kind of trend will continue and Indian outsourcing industry will add new dimensions to the outsourcing market.

Now a day Indian offshore software and web development companies shows their smartness in dealing the recent recessions. They kept their expenses as such and higher the working time of their staff, higher the quality of out put and reduce the out put time.
Among such high quality services offering companies Perception System is one. The portfolio of Perception System depicts a reliable out put with reasonable prices.

Rickie is a very experienced person in an IT Field. Having Rich knowledge of Open Source Software, Web Development, Web Application, and Programming too. Rickie is always modernized his knowledge with new Web Technologies discovered in IT Field day by day.

Article Source: Outsourcing in Recent Recession Time




Incentive PHP web application development

Friday 2 January 2009 @ 11:01 pm

by rightwaysolution
PHP can be used on most operating systems, which makes it quite versatile. Whether you use Microsoft Windows, Linux, MAC OS X or a wide variety of other OS’s. PHP also allows you to choose an operating system and web browser that you are most comfortable with. One of the great features of PHP development is that it allows support for almost any kind of database that you could think of.

Software development has become the need for many businesses. Today there are many companies who are running businesses online and for them keeping their software updated with the latest technologies is mandatory for customer satisfaction and to gain a competitive edge. Also companies end up saving a lot of time, resources and money invested in maintaining the software’s. Software development is a high tech job that demands skill, time and state-of-the-art technologies and programs. Offshore development and offshore programming is becoming the way of doing software development in India. IT Outsourcing India too has a good record in software solutions from India. Custom software development is an important part of outsourcing business as it gives benefit to the user for developing Custom software or Custom Website fulfilling their own specific IT requirements. There are certain development aspects, which are associated with the Web maintain ace or Web Application development Services. Like Support Outsource, Helpdesk outsourcing, SEO Services.

PHP development is basically referring to an open source scripting language. It’s most common uses are for web development and it can also be imbedded into HTML. Since it is such a versatile form of script writing, it can be used by the beginning programmers as well as the more advanced ones. In only a few hours, you can learn the basics of PHP development so that you can begin to use PHP to your advantage. Also, if you are an experienced programmer, you can utilize some of the more advanced features of PHP in order to capitalize on your potential.

Web development is becoming a more prosperous industry lately. Since the Interet and the computer wave in general is becoming quite lucrative, web development is becoming a booming industry in which everyone wants to be a part. However, it is also a very competitive industry since there are many professionals that are quite adept at programming. Therefore, learning proper PHP development strategies is beneficial. If you already have prior knowledge of computer language and coding, PHP should come as a second nature to you. The fact that is can be used in its most primal forms for basic PHP programming as well as incredibly advanced programming only ads to its possible potential for programmers.

One of the main reasons that businesses choose PHP is its simplicity and ease of use. PHP competes against a number of other web scripting solutions such as Active Server Pages and PERL, but none of these languages are as easy to learn as PHP. Further, some languages require a moderate amount of programming background before a developer can get up to speed in development. With PHP, however, even non-programmers have been able to develop web-based solutions within a matter of days after going through the basic tutorials on PHP. PHP commands are simply embedded into the same web page with HTML commands, and execute on the server to deliver the web pages to the user.

Another big advantage of PHP is its interoperability with multiple operating systems. A company can use PHP with either, Linux, Windows or Macs for example. They can also use PHP with the popular open source Apache server. Compare that with Microsoft’s Active Server Pages, by contrast, which is primarily designed for Microsoft-enabled servers. Portability is becoming a chief concern for businesses that use one or more operating systems in their businesses. Businesses save money by using PHP to leverage their existing I.S. resources rather than investing large sums of money to purchase proprietary products

An offshore PHP web development Company India offers PHP application development , PHP programming, PHP software development services. PHP web developers are available for hire on full time or contract basis.

Article Source: Incentive PHP web application development




On thinking creatively

Friday 2 January 2009 @ 9:01 pm

by Kristen Friend
Maple is our office dog. She’s an 8-month-old retriever mix, and that’s about all the history the shelter from which she was adopted could come up with. So, she is a mystery. Is she a smart dog? Will she be easy to train? Will she be social with people and other animals?

Well, we have discovered a few things.

1. She loves to chew. Not a big surprise, she’s a puppy. As long as we have rawhide, our furniture and office equipment are safe from toothy, slobbery destruction.

2. She loves to play. Again, this is not a big surprise. We may have mentioned, she’s a puppy. But in my many years as a dog owner, I have never seen a more inexhaustible, energetic, playful dog. She literally does back flips sometimes… and this is a 45 pound dog. Walks, fetch, trips to the dog park, teaching her to chase her tail so she runs around in circles — none of these things or anything else has yet to tire her out enough to keep her still for longer than a few minutes.

3. Fetch is no fun unless you have to fight to get the ball. Fetch, in theory, should be great. She brings the ball, drops it, someone throws it, she chases it, etc, etc. It’s minimally invasive on our time, and it wears her out. That is, except the phrase “drop it,” regardless of training, has no place in her doggie vocabulary.

Both Maple and I are determined to do opposite things. I am determined to get her to drop the ball and she is determined to make me chase her for it. I, being the human, was of course arrogant about the situation. I decided to give her a dilemma. When she approached me with the ball, I placed a small treat on the chair next to me. She can’t hold both in her mouth in the same time, so after a few seconds of looking back and forth between me and the treat, she would invariably drop the ball in favor of tasty goodness.

I thought, I am a genius, I have outsmarted my dog and now I can continue my work with minimal interruption. And Maple can play fetch. Everyone wins.

Except that Maple did not have the same idea. Determined not to let me have the upper hand, she began to devise ways to keep her ball and eat her treat, too. She has, to date, come up with three plans:

1. Knock the treat off the chair with her nose. Then hold the ball against the floor with her jaw (out of my reach) while picking up the treat. She then easily picks the ball back up, looks at me triumphantly, and dares me to try to get it away.

2. Push the treat out of the way. This is a variation on her first solution that involves pushing the treat several feet away from me with the ball, then, when well out of reach, dropping the ball and eating the treat. It’s a fairly logical extension of method #1.

3. Hide the ball. This involves taking the ball somewhere far away, say, the opposite corner of the office, leaving it there, coming to get the treat, and then returning for the ball. She’s been around long enough to know she’s faster than I am and will easily beat me back to the ball should I choose to go after it. Plus, she knows that’s not the game. The game is getting her to drop it in my lap.

So now we finally come to the title of our post. Thinking creatively involves several skills, one of which is taking the tools at hand and finding new uses for them. Maple, with no thumbs, couldn’t pick up more than one thing at a time. Instead, she learned to use the ball as a tool to scoot the treat to a safe eating distance. A great exercise for keeping your creative synapses firing is to take some ordinary things and come up with unique uses for them. This forces you to forget pre-conceived notions about function and limit, and open yourselves up to possibilities beyond traditional paradigms. Everything has a use beyond its mundane function, it’s just up to us to unlock its potential.

Thinking creatively also involves believing that there is an answer. Even if you seem limited by project parameters, there is always a way to come up with a creative answer. Always. I assumed that Maple would know she was outsmarted and give up. But, she didn’t. She turned the tables on me and worked through the challenge in ways that I had not even anticipated.

Similarly, in both print and web design, remember that there are always solutions. Budget and technology are not valid excuses to limit your thinking. There is always a way to do more with less or to get around technological stumbling blocks. But that sort of true creative thinking can only be done if you open your mind to new possibilities.

Kristen Friend is the art director at the graphic design company, Luckynine Design. As a graphic, web, and logo design company, Luckynine has worked with companies of all sizes. To learn more, visit http://www.luckyninedesign.com.

Article Source: On thinking creatively




Website Development: Secret Techniques Revealed

Friday 2 January 2009 @ 9:01 pm

by Hari Qumar
Introduction

Developing a website by following a set technique is not a big problem. The real problem is to develop a website that is not just able to draw people to it, but also generates business. A website that does not provide the correct information, does not help create a better business opportunity; is actually of no use. A website created to provide information, which is of no use to the visitor is as good as a paper weight.

Information on the Internet

The total information available on the internet if totaled will add up to 12 stacks of paper, with each stack of such great height that if put on the road side by side, each stack will cover the distance from Sun to Pluto.

Need to Develop a Proper Website

In the days of fast paced development, the need to develop a perfect marketing strategy to promote company’s products and services is absolutely necessary. A perfectly developed website is considered the best possible way to market and expand the business of an organization. However a website needs to be developed in accordance with set guidelines that best suit the company or a person’s requirement. Here are a few secret techniques or guidelines that can be followed to develop a website.

NVC Guidelines

NVC Guidelines stand for: Necessity, Visibility, and Curiosity

Necessity

These guidelines are prepared in keeping with the fact that the website will not only help the company to generate business, but also expand its customer base. These types of websites are a requirement for courier companies, travel/transport companies, manufacturing/export companies, and other businesses for whom such a website can help track shipments, make and collect payments online, conduct meetings.

Necessity Guidelines:

1. Huge domain space to manage database, information and other related matters.
2. Provision for making/receiving payments.
3. Best suited email and content management system
4. Correct and sustained information updates including latest news, developments.
5. Complete brochure of products and services.

Visibility

These guidelines are prepared for the websites that will not only help the company to generate business to some extent, but more so for increasing the visibility of the website, as such their online business opportunities, such as awareness about their services and reach out to people living in distant places. These types of websites are a requirement for schools, colleges, hospitals, charitable institutions, and others for whom website are used to increase their reach, bring transparency in transaction, and spread awareness.

Visibility Guidelines:

1. Appropriate domain space to manage database, information and other related matters, with provision for further enhancement in future as per requirement.
2. Provision for making/receiving payments.
3. Provision for maximum content.
4. Correct information updates.

Curiosity

These guidelines are prepared in keeping with the fact that the website may not only help the company to generate business, but also expand the customer base of the company. Websites dedicated towards advertising, sales and marketing help generate curiosity about a company’s products and services in the people who visit them. These types of websites do contain information about the company, but most of the times these websites either link up with other major websites or provide information about where these businesses are operating from.

Curiosity Guidelines:

1. Limited domain space for information and other related matters, with provision for further enhancement in future as per requirement.
2. Provision for appropriate content.
3. Information updates.
4. Proper Links.

Developing a Website

However what website exactly needs is not just content, links and relevancy; it also needs advertisements to make money, increase page rank and attain the purpose for which it has been created. Following the above mentioned NVC Guidelines properly and accurately, websites in 100s can be made that are available in a click of a button. Building a quality website can take a huge amount of time.

However its ideal to develop a simple or sophisticated website using HTML or PHP as that helps in customization. All that is needed is taking proper options, putting in appropriate site-related information, proper domain name and space. Softwares such as SiteBuilder Elite with Automatic Options are ideally suited to help people develop numerous websites that can not only generate business for the website owner, but also boost the website ranking, mostly in Google. Some of the Automatic Options are:-

1. Standardized Adsense Adblocks.
2. Privacy Policy page and a Terms of Service (TOS) page.
3. Site Search page.
4. Home and Sitemap links in navigation bar.
5. RSS feed content on all pages.
6. Randomized title and description metatags to hide footprints from search engines.
7. Search Engine Optimized (SEO) with keyword in title, description and metatags.
8. Permalink at the bottom of each page to aid in SEO.
9. Randomly rotating images beside ads to draw the reader’s attention.
10. Ads from ad networks such as Amazon, ModernClick, PeakClick etc.
11. Own or PLR articles to add content to website.
12. Content from Yahoo Answers for website.
13. Specific articles on specific pages when needed.
14. Fixed homepage.
15. Home page turned into a landing page.
16. Contact Us page.
17. Videos from YouTube related to the subject of each webpage.
18. A resources page.
19. Header image or text header on website.
20. Change names, colors and sizes of fonts on the webpages.
21. Social Bookmarking links.
22. Articles page with RSS feeds from article directories
23. Cache pages for faster loading times.
24. Web 2.0 Videos.
25. Randomly update and auto-submission of sitemaps on Google, Yahoo, and MSN.
26. Recommended products.
27. Option to add comments.
28. Auto hyperlinking of web addresses and site page interlinking.
29. Page translation widget.
30. “Develop Your Domain Names” link to website.
31. Google Analytics/Kontera/stats code for simple cut and paste operation.

Following all these automatic options and the NVC guidelines will help a website developer not just increase the page rank of the website developed by him, but also increase the revenue he gets from the website.

Hari Qumar is a management graduate from a UK university and owns Begonia Infosys. He is actively involved in promoting SEO and internet marketing in India.

Article Source: Website Development: Secret Techniques Revealed




Contractor Web Design

Friday 2 January 2009 @ 9:01 pm

by webwriter
Contractors Website Design Objectives

The contractors website design and contractor website design objectives revolve around a basic principle; build traffic through relevant content. This is the cornerstone for everything else related to a successful contractor website design.

What is the objective when building a website? Identifying leads? Branding? Selling specific services? Company or personal recognition?

It is our belief that the world wide web is in fact the greatest opportunity for local, regional and national businesses to extract business opportunities at a low cost per acquisition. With a professional contractor website design company, the process is not only expedited,but insures a successful outcome. Whether your business is focused on a local market or the entire globe, with the right placement of you web site, your opportunities are endless.

So let’s begin to discover the ways the Internet can dramatically enhance your business opportunities!

With the proper website, including content that is of interest to your customers, keywords that are relevant to your target customer and skilled web development team that understands these basic concepts, your website will deliver increased opportunities to your business.

The problem!

The problem with most websites is that they are designed to just look good. They aren’t designed not only to look good, but to have all of the components that will attract and sell your customers before they ever call or email you. This is a critical point. Just about everyone can throw a website up on the web. There are over 500 businesses on the web that provide templates for you to insert your text into. The problem is, regardless how good it looks, if no one shows up to look, the site is wasted. Our company is extremely good at identifying what to add or subtract from a website to get the targeted traffic that your business needs. How do we do it? After years of practice and acute knowledge of what the search engines look for as well as a broad background in business, our team can develop a site theme that not only attracts visitors to your site, but inspires them to engage your company to do business with. You see, we look at websites as a 24/7 salesperson for your company. The objective is to sell the customer before they even call you. We have found by doing this, the actual “close” of the sale is dramatically shortened and a huge efficiency is gained. Sometimes this increase in efficiency can mean your business can grow exponentially without the addition of additional sales people, thereby adding significant dollars to your bottom line without much in the way of additional work.

Every business is different. The strengths and weaknesses all result in a different tact as to how a site is developed. With experts on your team throughout this process, success is assured. The ability to key in on your company’s “sweet spot” is an optimal way of attracting significant traffic to your site. Launching a new product or service? What a perfect way to let your target know about new products and services, events and changes in hours or any other information.

Easy exchange of information with prospects and customers.

Having a web presence, is not only a great way to increase business with new clients, but a great way to interact with existing ones as well. Think of it in these terms. Cost and speed. How much does it cost currently to get information to all of your clients? $1, $2, $5, $10 or more each? How long does it take to develop a letter or another form of direct mail? An hour, a day, a week or more. How long does it take to print, process and heaven forbid, the post office to deliver it? With a website, you can immediately add content that is pertinent to your audience. The notification to your customer can be further expedited with the addition of email. The concept of immediately contacting your customer base, directing them to your website for updates is a phenomenal way of positively impacting your business quickly, effectively and cost efficiently. The national average cost for a single comprehensive direct mail piece is $2.09 each, which is an excellent way of generating business as well but imagine a way that the only incremental cost is based on the development of the direct mail piece. No processing costs or delays. In the form of email the cost of contacting each customer drops to pennies per contact, depending on how much the development costs are. Based on the national average cost for direct mail and the actual cost to process and mail, the savings would be $1.87 each or a rough net cost per contact including development of $ .22 each. Do you think that your company would be more likely to contact your customers more often with this type of cost savings? Most certainly do. The results are staggering. The conversion rates are nearly comparable to direct mail, particularly in the construction trades.

We are experts in contractors website design, contractor website design.

Sales Cycle Shortened!

The ability to develop new customers without the long courtship is also something that is quite notable. As mentioned before, the concept of having a sales person working 24 hours a day everyday is dynamic as well. Say for example, your target customer is in need of your service. They go to their computer, enter a search engine and type in their need. Because your site has been expertly built, the words they type into the search engine match what a page on your site has as a topic. They click on the search link and viola, your site comes onto the screen. The page being viewed has all of the information the customer needs to make a buying decision right there, right now. If properly built, the customer is “sold” on your company and your ability to deliver what they’re looking for. Let’s say for example that they open their yellow page directory to locate your service. How much information can you afford to put in your yellow page ads? It can become cost prohibitive to put too much information in a phone book advertisement. Some companies spend thousands of dollars every year, year after year to develop new business. With a website, you don’t have the need to spend as much in phone book ads. We are not suggesting that you terminate your relationship with the yellow pages. We are suggesting that the number of people utilizing the Internet to search for contractors is increasing everyday.

As you can see there are many ways the Internet can help your business grow. In these uncertain times, in order to be successful you must look to new, dynamic and cost effective ways to reach as many customers as possible. The solution for most all businesses is to partner with a web design team that has experience in the construction trades, can point to specific success based on results, and build a website for your company that will attract and keep customers 24/7/365.

http://www.contractor-web-design.comContractor Web Design LLCWebsites built by contractors, for contractors.513-546-5409

Article Source: Contractor Web Design




Convert with color naturally

Friday 2 January 2009 @ 8:01 pm

by Kristen Friend
Start learning from nature.

Just because your site is sitting on a server and displayed on an artificial screen does not mean you should discard the lessons nature can teach us about effective color harmony. Colors pulled from naturally occurring combinations are less jarring and artificial, and are much more likely to produce a memorable, unique and pleasant emotional response.

Get away from the standards.

Using nature as an inspiration for your color scheme choices can make for some surprising, effective and memorable online destinations. It gets you away from the standard, overused color palettes.

Sometimes even leaders in their industries fall prey to using the same boring colors as everything else. Take computing: HP, Intel, IBM and Microsoft are all predominately blue and gray. It is as though they all got together and signed some sort of color pact. Health care is another example: United, Humana, Aetna, and Blue Cross are all predominately blue, green and gray. With all this sameness, how is a user supposed to remember where they’ve been or what they’ve seen?

Learn from your surroundings.

Choosing a unique color scheme can get you out of these design ruts. It can give your content focus and allow your featured content and navigation to stand out in natural contrast. It also opens up possibilities since inspiration is literally all around you. Carry a digital camera with you at all times and snap off a shot every time you see a particularly compelling, colorful scene even if it’s just a tiny vibrant flower growing on the side of a well used road. Inspiration can be anywhere.

Don’t abandon your principles.

If your brand already has established colors, use those. While you can vary the tint or shade - the amount of white or black you add to a color — do not change color schemes all together. Subtle variations to create emphasis, highlight relevant content, establish navigation, or make the flow of information and graphics more harmonious. A complete abandonment of established brand messaging will confuse customers and make your overall company image seem sloppy and unprofessional.

Kristen Friend is the art director at the graphic design company, Luckynine Design. As a graphic, web, and logo design company, Luckynine has worked with companies of all sizes. To learn more, visit http://www.luckyninedesign.com.

Article Source: Convert with color naturally




How Colours Can Help Create A Incredible And Lively Website

Friday 2 January 2009 @ 8:01 pm

by Jordan Chummurra
Colour plays a noted standing in website design. Afar from determining how good a design looks, but it can also determine how the end user responds. Getting colour combinations right can lead to more sales and acclaim whilst choosing the wrong set could show the opposite effect.

Gratifying colour selection comes down to knowledge of colours emotional properties. Certain colours bring up instincts of joy and happiness, whilst others could promote depression and anger.

Colour may to used to attract users and grab attention. This can be utilised to highlight a message or to lead a user to another constituent of the site.

This is a summary of what emotional effect colours have on folk.

Red is linked to strength, fire, blood and passion. If used sparingly on a light background colour, it could be used to allurement attention and highlight.

Blue is the better favourite colour and it may denote confidence, loyalty and royalty. The darker end could express strength whilst the lighter end could be used to express fantasy and dream.

The colour green may summarise instincts of durability, safety and harmony. It is also a good colour to use to emphasise calm and relaxation.

Yellow can be a well known colour to bring attention to certain aspects of a web page. It may be linked with joy, happiness and summer.

Black is a very notorious, background colour as it shows off other colours very well. It is associated with feeling of sexiness, style, elegance and power.

The colour white is very popular in design web sites like interior design and graphic design. It could create a feeling of space and balance. It is linked to peace, simplicity, purity and light.

Grey may be connected to respect, humility, decay and boredom. It is used a lot to create shiny gradients in web design to give a slick, twenty- first century feel to a website.

Orange is strongly related to spirituality and healing. It is the colour that symbolises Buddhism and it has a healing efficacy about it. It is a bold colour that is not as bright as yellow yet not a deep as red.

Brown stands for confidence, reassurance, dirt and poverty. Just like green, it may be used to make a site feel calm and relaxed. It is very standard with web-sites to do with nature.

Purple may be a very rich colour and it is associated with religion as well as wealth and royalty. It does not seem to be as well known as other colours in web design but, if used effectively, it can give a site a grasp of elegance.

Knowing about what colours symbolise and the subconscious power of them can be of superb benefit when planning web sites. By knowing the target audience, web designers may thoughtfully select colours which connect to the end user thus creating the site appealing and attractive. E-commerce places may be improved by guiding the user to the buy now button by drawing attention and creating contrast.

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Article Source: How Colours Can Help Create A Incredible And Lively Website







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